Livingstone broadcasts MBO for The Television Consultancy

July 2008

Livingstone Partners’ media:tech team has completed a $20m buy-out of the UK’s leading broadcast & digital PR agency, The Television Consultancy (TVC), backed by ISIS Equity Partners.

Listed as PR Week’s fastest growing agency in 2007 and ranked as the No. 8 consumer agency in PR Week’s most recent league table, TVC provides clients with broadcast-led campaign strategy, planning and media relations, and access to in-house production facilities. TVC will use the investment from ISIS to support ongoing growth in its core television and radio broadcast markets, as well as in its expanding online and digital offering. The transaction will also allow TVC’s shareholders to realise significant value in the business whilst retaining a very meaningful stake going forward.

Elaine Stern, Founder and CEO of TVC, said, “This deal allows us to maintain our independence, whilst giving us more resources to invest in talent and services that will enable TVC to provide an even more compelling offering for our clients in this rapidly-evolving market. Richard Fetterman and Daniel Domberger at Livingstone were invaluable to us, giving us strategic, as well as commercial and practical advice from our first meeting right through to completion. We are delighted with the result.”

Richard Fetterman of Livingstone Partners added, “Despite all the negative talk regarding the economic outlook and the impact on the marketing services sector, the level of interest we received for TVC illustrates that there remains strong demand for high-quality businesses in strategic niches.”


This is the second deal Livingstone has completed with ISIS in as many months, following hot on the heels of the $50m buy-out of international online B2C car hire broker, Travel Jigsaw.”

For further information contact:
Richard Fetterman
T: 00 44 20 7484 4739
E: rfetterman@livingstonepartners.co.uk

Daniel Domberger
T: 00 44 20 7484 4731
E: ddomberger@livingstonepartners.co.uk


If you would like to receive more details about any of the events underlying any of the news items or press releases above, please email Ann Wilson.